Briana Koenecke, Tourism Development

Ms. Koenecke brings a varied background of tourism accomplishments to Community Economic Partners/National Travel Center, supported by a Masters in Travel and Tourism Management from New York University. She is especially conversant in benchmarking of both peer and competitive destinations, and able to tie the best practices and success stories of the destinations directly to the advantages they will provide a client destination. Prior to going back to school, she served as a professional tour guide across Asia, Europe, and Oceania, providing direct insight into visitor behavior patterns and experience design. Brianna also spent time in the Peace Corps in Indonesia where she developed and implemented a community-based teacher training program. She also has extensive experience in conducting surveys and developing research protocols across diverse contacts.

While in graduate school, Brianna was selected to participate in the NYU Hospitality Innovation Hub Incubator Program where she pursued the development of data-driven solutions to support DMOs in their quest to increase their opportunities and improve data-sharing opportunities between DMOs. Other interesting experiences in tourism development include leading two and three weeklong summer youth travel programs that included both community service work and cultural exploration, providing concierge services for private and corporate events to help create memorable client experiences at a luxury camping retreat on Governors Island. More recently, Brianna conducted multi-state research surveying DMOs across Pennsylvania, North Carolina, and New York to document their operational challenges and visitor management strategies.

Education

  • Bachelor of Arts in History, Elon University
  • Master of Travel and Tourism Management New York University Tisch Center for Hospitality

Certifications

  • Certificate in DEI for Hospitality and Tourism Events